Build precise real-world audiences that traditional geofencing misses
Capture exact locations by walking the perimeter with your phone. Build reusable polygons, activate audiences, and reduce wasted media spend.
How MapLens Works
Four simple steps from physical location to activated audience. No technical expertise required.
Walk the Perimeter
Open the app and walk the boundary of your target location. MapLens captures your precise path in real-time.
Save the Polygon
Review your captured area, make adjustments if needed, and save it to your polygon library for reuse.
Populate the Audience
Build your audience from device IDs captured within your precise polygon boundaries over time.
Activate Advertising
Deploy your audience across programmatic platforms and reach exactly who visited your target locations.
The precision your campaigns deserve
Traditional geofencing was built for a world of approximation. MapLens was built for marketers who need to reach exactly the right audience, in exactly the right place.
"We reduced wasted impressions by 43% on our luxury retail campaign. The precision of MapLens polygons vs traditional radius targeting is night and day."
— Media Director, Top 10 Agency
Unmatched Precision
Capture exact boundaries down to individual rooms, aisles, or sections. Go beyond radius and rooftop estimation.
Reduced Wasted Spend
Stop paying to reach people in parking lots, adjacent buildings, or nearby roads. Every impression counts.
Reusable Polygons
Build once, activate forever. Your custom polygons become valuable audience assets you can use across campaigns.
Simple to Use
No GIS expertise needed. Walk the location, save the polygon, activate the audience. It really is that simple.
Premium Targeting
Reach high-value audiences in locations traditional geofencing can't isolate. Luxury retail, VIP areas, private spaces.
Own Your Data
Your custom polygons are yours. Build a proprietary library of audience areas that gives you a competitive edge.
Traditional Geofencing vs MapLens Precision
See why hand-captured polygons deliver dramatically better results than traditional methods.
High-value audiences, precisely captured
MapLens excels where traditional geofencing fails — isolating valuable micro-locations within larger spaces.
Specialty Targeting Has Never Been Easier
From self-service polygon creation to fully managed campaigns. Scale as your needs grow.
All plans include enterprise-grade security and compliance. Volume discounts available.
Enterprise-ready privacy and compliance
MapLens is built for enterprise marketers who need precision without compromising on privacy, security, or regulatory compliance.
Privacy-First Design
Built from the ground up with user privacy in mind. We never collect or store personally identifiable information.
Regulatory Compliance
Compliant with applicable advertising regulations, CCPA, GDPR, and industry best practices for data handling.
Secure Data Handling
Enterprise-grade encryption and security protocols protect your polygon data and audience information.
Approved Partners
Audience activation handled exclusively through vetted, approved advertising partners and DSPs.
Have a hard-to-reach audience?
Let's map it.
Whether it's a luxury boutique, a VIP section, or a political office inside a larger building — if you can walk to it, MapLens can capture it.
Most demos are scheduled within 24 hours.